top of page

About CF Global

CF Global is an established tourism consultancy firm with over 35 years of combined experience in the hospitality and tourism industry. Established in 2013, CF Global has quickly established a reputable and reliable consultancy firm in just under a decade. Since its inception, CF Global has been focused on promoting sustainable tourism and providing professional advice to its clients. Their team has a regional focus, specialising in destination development, marketing, and representation, particularly for Western Australia.

CF Global's focus on sustainable tourism is particularly important given the increasing awareness of the environmental impact of tourism. By promoting sustainable practices and encouraging responsible tourism, CF Global is helping to minimize the negative impact of tourism on the environment and local communities while still providing economic benefits. Their commitment to sustainable tourism and long-term value creation ensures that their clients can achieve their desired results while minimizing negative impacts on the environment and local communities.

Moreover, CF Global's specialisation in destination development and marketing for Western Australia is particularly advantageous given the unique characteristics of this region. With its diverse landscapes, rich cultural heritage, and abundant wildlife, Western Australia has enormous potential for tourism development. CF Global can help businesses and organisations tap into this potential and create unique and memorable experiences for visitors.

CF Global's destination marketing expertise allows them to create effective and targeted marketing campaigns that appeal to specific audiences. They also stay up-to-date on the latest marketing trends and technologies, ensuring that their clients remain competitive in a constantly evolving industry. Furthermore, their representation services help destinations and businesses to navigate the complex tourism industry, attending trade shows and events, networking with industry professionals, and representing their clients in negotiations and partnerships.

Finally, CF Global's commitment to creating long-term value for clients is particularly noteworthy. Rather than simply providing short-term solutions, CF Global's team works closely with clients to develop sustainable strategies that will benefit them for years to come.


By taking a long-term approach, CF Global is helping to ensure the continued success of the tourism industry in Western Australia and beyond.

Overall, CF Global's experience, knowledge, and passion for the tourism industry make it an invaluable partner for businesses and organizations seeking to develop and market sustainable tourism experiences in Western Australia.


Their established reputation and proven track record make them a trusted consultancy firm in the hospitality and tourism industry.

bottom of page